Pew Internet has released an extensive new report titled, “Civic Engagement in the Digital Age.” The research, based on over 2,000 phone interviews during the summer of 2012, begins to paint a picture of civic engagement, particularly political engagement, during a period of explosive growth in the use of social networking sites. Among the report’s findings:
- 48% of adults directly take part in a civic group or activity.
- 39% of adults recently contacted a government official or spoke out in a public forum via offline methods.
- 34% did those things via online methods.
- 39% of adults do political or civic activities on social networking sites.
Download the full report here.
I assume this data from Pew refers to uses in addition to making and receiving voice calls.
Source: Tatango Mass Text Messaging
If your civic engagement efforts focus on public health issues, you may want to take a peak at Pew Internet’s recently published Mobile Health 2012 report. Among the findings in the 29-page report:
- 85% of U.S. adults own a cell phone. Of those, 53% own smartphones.
- One in three cell phone owners (31%) have used their phone to look for health information.
- Cell phone owners who are Latino, African American, between the ages of 18‐49, or hold a college degree are also more likely to gather health information this way.
See the full report here.